An Aggie Goes Orange (OrangeCup)

9 Jun

It’s all over local food news, frozen yogurt is the new “it” food for Dallas just in time for summer.  Last week, I had the chance to run down to Northpark Mall to try the newly opened OrangeCup, the first location for this homegrown natural non-fat frozen yogurt store.

The first thing that struck me about OrangeCup?  This is not your mall food court establishment.  OrangeCup’s bold orange and green palette contrasts its clean-lined, IKEA-esque seating area, making me do a double take. 

Build your OrangeCup by doing the following:

1. Choose your base yogurt (or in OrangeCup terminology, “essential”)

  • natural – the most basic (plain and least acidic) of the three base flavors. 
  • zum – a citrusy base with added fresh squeezed orange juice to add to your daily Vitamin C dose.
  • acaiberry – pronounced like “a-sigh-berry,” it is the most acidic of the three bases with this exotic, protein-rich berry balanced with blackberries and pomegranate.   

2. Add fruity and/or crunchy toppings like banana, blackberry, blueberry, kiwi, mango, pineapple, raspberry, strawberry, almonds, cereal, chocolate chips (the antioxidents are good for you!), coconut, granola, peanuts, raisins, walnuts, and voila!

Each OrangeCup comes with its own custom nutrition facts label based on your choice of essential yogurt and toppings.  Ok, I admit, it’s a little cutesy.  But this one detail had me swooning.  No more searching the internet for nutrition facts, it’s right there on your yogurt cup.  115 calories for a small natural with fruity pebbles, not bad for a mid-afternoon snack.  The yogurt is softly frozen with no trace of icy crunch and no watery runniness, just a cup of not-too-sweet, not-too-heavy creamy delight sprinkled with the pebbles of childhood.  In addition to the many toppers mentioned above, seasonal toppings are in the plans.

Notice the 100% recycled paper napkin with the “Orange is green” slogan?  In addition to promoting healthy eating, OrangeCup is emphasizing recycling as a part of the OrangeCup culture.  All OrangeCup packaging is made with post-consumer and recycled materials.  A recycle bin accompanies the trash can, urging customers to recycle plastics and papers separate from food waste.  An initiative called the GreenPays program is in the works to reward customers for their recycling efforts.

The best part?  OrangeCup is reasonably priced.  We as consumers are used to paying extra for all things natural, healthy, and hip, but a small OrangeCup actually costs less than its ice cream store counterpart. 

Locations are coming soon to Stonebriar Mall in Frisco and The Galleria in north Dallas.  Word on the street is those locations will be equipped with iPod booths and wireless internet.  Healthy, tasty, and environmentally friendly all in a wi-fi hot spot has this maroon-blooded Aggie loving Orange.

OrangeCup
NorthPark Mall
8687 N. Central Expy
Dallas, TX 75225

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7 Responses to “An Aggie Goes Orange (OrangeCup)”

  1. Scott 06/10/2008 at 1:25 pm #

    The killer, for me, is that they use fat-free yogurt, which gives it a very icy texture. Do you know if any of the new crop of frozen yogurt places offer a full fat option?

  2. donnaaries 06/10/2008 at 2:36 pm #

    Scott, perhaps we have different views on what constitutes icy? I perceive “icy” as tiny bits of frozen grittiness as in the presence of small chunks of ice, which OrangeCup’s yogurt was free of.

    As far as the temperature is concerned, frozen yogurt is too much of a shock to my system to be consumed as breakfast. OrangeCup, for me, makes for a nice warm day treat but I can’t see eating it first thing in the morning. My personal preference is the fattier natural (nonfrozen) yogurt with some honey.

    As far as frozen and full fat, none on the yogurt front that I’m aware of… stick with gelato for now?

  3. Scott 06/10/2008 at 5:01 pm #

    I don’t think we disagree on what iciness is. But the two times I’ve had (or shared) a cup, it’s been noticeably icy. Maybe one of us was lucky/unlucky.

  4. Phil 06/11/2008 at 12:58 pm #

    I thought the yogurt had a similar texture as very soft ice cream, but I didn’t taste any “iciness”. I thought it was better than ice cream and gelato.

  5. Deacon-Frost 06/13/2008 at 1:14 pm #

    Speaking of Icy, have you ever tried to make a root beer float or coke float with diet soda? Thats the iciness that gets to me sometimes in some yogurt. I havent been to Orange Cup yet, keep meaning to hit the one in Stonebriar soon though.

  6. Russell Hunter 07/08/2008 at 1:34 pm #

    I think this is some of the best frozen yogurt i have ever had. I dont really understand what you mean by icy. It is FROZEN yogurt afterall.

  7. Thomas 09/02/2008 at 4:27 pm #

    I think the texture is one of the best parts about the frozen yogurt. Its got a sort of creamy warm texture coupled with the refreshing yogurt taste. Thumbs up from me..

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